Privacy Policy

Last updated: September 2026

At Refuvie, we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how Refuvie collects, uses, stores and shares personal information when you visit our website, place an order, contact us or otherwise interact with our services.

This policy is intended to provide clear information to customers in the United Kingdom and is designed to reflect the requirements of applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

For the purposes of applicable data protection legislation, Refuvie is responsible for the personal information collected and processed through our website.

If you have any questions about this Privacy Policy or how we handle your personal information, you can contact us at:

Email: support@refuvie.com

2. Personal Information We Collect

Depending on how you interact with our website, we may collect different categories of personal information.

Information You Provide Directly

When you place an order, contact us or interact with certain features of our website, we may collect information such as:

Full name
Billing address
Delivery address
Email address
Telephone number, where provided
Order details
Products purchased
Payment and transaction information
Information contained in communications with our customer support team
Information you provide when submitting a return, refund or product enquiry

We only request information that is reasonably necessary for the relevant purpose.

Information Collected Automatically

When you visit our website, certain technical information may be collected automatically, including:

IP address
Browser type and version
Device type
Operating system
General location information derived from your IP address
Referring website
Pages visited
Time spent on pages
Website interactions
Date and time of access
Other technical information relating to how you use our website

Some of this information may be collected through cookies and similar technologies.

Please see our Cookie Policy for further information.

3. How We Use Your Information

We may use personal information for the following purposes:

Processing and Fulfilling Orders

We use your information to:

Process and confirm orders
Process payments
Arrange delivery
Provide order and shipping updates
Manage returns, refunds and exchanges
Provide customer support
Maintain records of transactions

Customer Service

We may use your contact information to respond to enquiries, provide assistance, investigate issues and communicate with you about your order.

Website Operation

We may use technical and usage information to:

Operate our website
Maintain website security
Identify and prevent fraudulent or malicious activity
Diagnose technical problems
Improve website performance
Improve the customer experience

Business Administration

We may process personal information where necessary to maintain appropriate business and transaction records, comply with legal obligations and protect our legitimate business interests.

Marketing

Where permitted by law and, where required, with your consent, we may use your contact information to send promotional communications about Refuvie products, offers and services.

You can unsubscribe from marketing communications at any time.

4. Our Lawful Bases for Processing

Under the UK GDPR, we process personal information using one or more lawful bases depending on the circumstances.

These may include:

Contract

We may process your personal information where it is necessary to perform a contract with you, such as processing and delivering an order.

Legal Obligation

We may process personal information where necessary to comply with a legal or regulatory obligation.

For example, this may include maintaining financial or transaction records where required by law.

Legitimate Interests

We may process personal information where it is necessary for our legitimate interests, provided that those interests are not overridden by your fundamental rights and freedoms.

Our legitimate interests may include:

Operating and improving our website
Providing customer support
Preventing fraud and abuse
Maintaining website security
Managing our business
Understanding how customers use our website
Improving products and services

Consent

Where required by law, we will rely on your consent before processing personal information for certain purposes, such as particular forms of marketing or the use of non-essential cookies.

Where processing is based on consent, you may withdraw your consent at any time.

Withdrawing consent does not affect the lawfulness of processing carried out before withdrawal.

5. Payment Information

Payments made through our website may be processed by third-party payment providers.

Where payment processing is handled by a third party, your payment information may be provided directly to that payment provider in accordance with its own privacy and security practices.

We do not intentionally retain complete payment card details on our own systems where the payment is processed by an external payment provider.

6. Who We Share Your Information With

We may share personal information with trusted third parties where necessary to operate our business and provide our services.

These may include:

Payment service providers
Delivery and courier companies
Fulfilment and logistics providers
Technology and website service providers
Website hosting providers
Analytics providers
Customer service providers
Fraud prevention and security providers
Professional advisers
Legal, regulatory or governmental authorities where required

We only share information where there is an appropriate lawful basis and where the disclosure is reasonably necessary for the relevant purpose.

We do not sell your personal information to third parties.

7. International Data Transfers

Some of our service providers or business partners may process personal information outside the United Kingdom.

Where personal information is transferred internationally, we will take appropriate steps to ensure that the transfer is carried out in accordance with applicable UK data protection law.

Depending on the circumstances, this may include relying on an adequacy regulation or decision, appropriate contractual safeguards or another lawful transfer mechanism recognised under applicable data protection legislation.

8. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

The retention period depends on the type of information and the reason why it was collected.

For example:

Order and transaction information may be retained for as long as necessary to fulfil the transaction, manage returns and refunds, comply with legal obligations and maintain appropriate business records.
Customer service communications may be retained for as long as reasonably necessary to resolve the enquiry and maintain relevant records.
Marketing information may be retained until you unsubscribe or where applicable until the information is no longer required.
Technical and analytics information may be retained according to the applicable service provider's retention settings and our business requirements.

When personal information is no longer required, we will take reasonable steps to securely delete it or otherwise dispose of it.

9. Cookies and Similar Technologies

Refuvie uses cookies and similar technologies to operate and improve our website.

Some cookies are strictly necessary for the website to function, including features relating to shopping baskets, checkout and security.

Other cookies may be used for analytics, performance, personalisation or marketing purposes.

Where applicable, we will request your consent before placing non-essential cookies on your device.

You can manage your cookie preferences through the cookie controls available on our website.

For more information, please see our Cookie Policy.

10. Your Data Protection Rights

Depending on the circumstances and subject to applicable legal conditions and exemptions, you may have rights under UK data protection law including:

Right of Access

You may request a copy of the personal information we hold about you.

Right to Rectification

You may ask us to correct inaccurate or incomplete personal information.

Right to Erasure

In certain circumstances, you may ask us to delete your personal information.

Right to Restriction

In certain circumstances, you may ask us to restrict how we process your personal information.

Right to Data Portability

Where applicable, you may have the right to receive certain personal information in a structured, commonly used and machine-readable format and to request that it be transferred to another organisation.

Right to Object

You may have the right to object to certain types of processing, including processing based on legitimate interests.

You also have an absolute right to object to direct marketing.

Right to Withdraw Consent

Where we rely on your consent to process personal information, you may withdraw that consent at any time.

The withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.

11. How to Exercise Your Rights

If you wish to exercise any of your data protection rights, please contact us at:

support@refuvie.com

Please provide enough information for us to understand your request and, where reasonably necessary, to verify your identity.

We will handle your request in accordance with applicable data protection law.

12. Identity Verification

For certain requests, we may need to verify your identity before providing access to personal information or making changes to your information.

This is a security measure designed to prevent personal information from being disclosed or changed by someone who is not authorised to make the request.

We will only request information that is reasonably necessary for verification.

13. Direct Marketing

If you have subscribed to receive marketing communications from us, we may send you information about products, promotions, offers and other Refuvie updates.

You can stop receiving marketing communications at any time by using the unsubscribe option included in our marketing emails or by contacting us at:

support@refuvie.com

Stopping marketing communications will not prevent us from sending essential communications relating to orders, transactions, account activity or other services you have requested.

14. Children's Privacy

Our website is intended for general consumers and is not specifically directed at children.

We do not knowingly collect personal information from children where doing so would be unlawful.

If you believe that a child has provided personal information to us in circumstances where this should not have occurred, please contact us at:

support@refuvie.com

We will take reasonable steps to investigate and, where appropriate, delete the information.

15. Data Security

We take reasonable technical and organisational measures to protect personal information against:

Unauthorised access
Unauthorised disclosure
Accidental loss
Destruction
Alteration
Other forms of unlawful or unauthorised processing

However, no method of transmitting or storing information online can be guaranteed to be completely secure.

You should also take reasonable steps to protect your own devices and account information, including using appropriate passwords and keeping your devices and software up to date.

16. Third-Party Websites

Our website may contain links to websites or services operated by third parties.

We are not responsible for the privacy practices, content or security of third-party websites.

If you follow a link to another website, we recommend reviewing its privacy policy before providing personal information.

17. Automated Decision-Making and Profiling

We may use automated tools provided by third-party services for purposes such as website analytics, fraud prevention, advertising measurement or personalisation.

We do not intend to make decisions based solely on automated processing that produce legal or similarly significant effects on you unless permitted by applicable law and subject to the safeguards required by law.

If this changes, we will provide the information required by applicable data protection legislation.

18. Complaints

If you have concerns about how we have handled your personal information, we encourage you to contact us first so that we have an opportunity to investigate and resolve the matter.

You can contact us at:

support@refuvie.com

You also have the right to complain to the UK's data protection supervisory authority, the Information Commissioner's Office (ICO), if you believe that your personal information has been handled unlawfully.

Further information about making a complaint is available from the ICO.

19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, services, technology, legal requirements or data processing practices.

When we make changes, we will update the "Last updated" date at the top of this page.

Where required by applicable law, we will provide additional notice of material changes before introducing new uses of personal information.

We recommend reviewing this Privacy Policy periodically to remain informed about how we handle personal information.